By Sudhirendar Sharma
31 May 2011
The social pressure to feel happy has made people more miserable. The market is the sole gainer of this desperate search for happiness, offering unending items and services to make the consumer feel better.
Recent research suggests that happiness may not be bliss, as people who strive for happiness may end up being worse off. Says June Gruber of Yale University, who published the research findings in Perspectives on Psychological Science: "doing things with the expectation that these ought to make you happy can lead to disappointment and decreased happiness." Conversely, being unhappy shouldn't be thought of as a universally bad thing.
read more @: http://www.d-sector.org/article-det.asp?id=1636
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